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Fabio Brocca — Chief Product Officer

Mount Pleasant, SC (US) · fabio@inperaco.com · English / Italian

Product executive with 15+ years building data-driven AI platforms in freight, logistics, and supply chain — from the export desk at MSC to planet-scale product at Amazon to the C-suite at Xeneta.

Xeneta — Chief Product Officer

2024 – present · Oslo / global

  • First CPO of the world’s largest ocean and air freight rate intelligence platform; lead a 40+ person organization spanning product management, UX design, product marketing, sales enablement, value engineering, and market intelligence across Europe, Asia, and the US.
  • Grew ARR more than 30% year over year — by shipping agentic AI into procurement workflows (a freight industry first), launching industry-first financial derivatives, and expanding into new data products.
  • Executive team member; contribute to company strategy, M&A, and board work — and still review products like a PM.

Amazon — Head of Product, Global Transportation Technology

2020 – 2024

  • Led a portfolio of 10+ products used by 30,000+ people across North America, Europe, and APAC.
  • Worldwide product lead for Supply Chain Configuration Automation — the multi-year program optimizing Amazon’s fulfillment network that generated over $1B in ROI in 2022.
  • Earlier, as Senior Technical PM for Vehicle Telematics: built an AI/ML predictive maintenance product for the largest last-mile fleet in the world — telematics, edge computing, cameras, EV integrations — worth $100M+ in NPV, one of the largest single-product AI investments in Amazon transportation at the time.
  • Completed a Master’s in Data Science & Analytics at Georgia Tech while there. Nights and weekends.

MSC (Mediterranean Shipping Company)

2013 – 2020 · four roles

  • As Director of Business Transformation: built MSC’s first data science and software product teams, launched a worldwide automation program that took on 50+ processes and returned $50M+ in annual savings, rolled out ERP and CRM platforms across ten countries, and stood up a 300-engineer technology center in Chennai.
  • Before that: P&L owner for MSC’s Southeast US region — the largest MSC office in North America, 350+ employees and $10M+ EBITDA a year, reporting to the CEO.
  • Built and led a 17-person export team; founded the MSC Academy, a leadership program that spread to six agencies.

Ventures, boards & teaching

  • Inperaco LLC (2021 – present) — Founder & Managing Partner. AI and supply chain technology consultancy.
  • Oxford Data Plan (2025 – present) — Advisor. Alternative data and data science for financial markets.
  • Reel Saber (2023 – 2025, exited) — Founder. Cosplay hardware company. Yes — founded, ran, and sold an actual lightsaber company.
  • PM Circles (2022 – 2024) — Founder. Product management mentoring community, 1,000+ members.
  • College of Charleston (ongoing) — Lecturer. MBA Leadership, Computer Science Data Analytics, Supply Chain Management.

Education & certifications

  • MS, Data Science & Analytics — Georgia Institute of Technology (2023)
  • MBA, First Class Honors — Middlesex University, London (2018)
  • BS, Engineering — University of Padua (2012)
  • SVPG Product Management · MIT Supply Chain Design · Lean Six Sigma Green Belt

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